It comes to this for the “can’t get its act together digitally OR dead-tree-wise” New Orleans Times-Picayune. Something – perhaps a prodigious drop in subscriptions? – has compelled the management of the T-P to make this move:
After slashing its newspaper printing to three days a week in late 2012, the Times-Picayune is beefing up its printing, according to a post the paper’s website Nola.com.
Part of the new printing plan is a new publication, TPStreet, a three-day a week paper “focusing on breaking news, sports and entertainment,” which “will appear in a tab-size format, publishing on Mondays, Tuesdays and Thursdays,” said Jim Amoss, editor for the Times-Picayune, in the Nola.com article.
TPStreet will cost 75 cents and only be available for street sale in the metro area, as opposed to home delivery. The paper will continue to only offer home delivery on Wednesday, Friday and Sunday.
Further details on this latest development say that the subscribers will get an e-edition of TPStreet rather than having the paper delivered to their door – which means Newhouse Publications/NOLA Media Group still only has to pay door-to-door delivery people for 3 days/week deliveries. From NOLA Media’s end, it’s giving the people what they want and only paper cutting themselves a little in the process. (Well, not everything T-P readers want. There’s still no Saturday edition…)
From the still-hanging-on-by-their-ink-stained-fingers subscribers, though? This is still a big “screw you.” The NOLA.com website is still no paragon of navigation. It remains to be seen how prominently the TPStreet e-edition will be featured on the NOLA.com page, or how easy it will be to find the news on it. And nothing has been done about the cesspools that are the NOLA.com comment sections.
If this is NOLA Media Group responding to the public and to pressure from the competition The Advocate has presented, I’d say they need to go back to the presses. This is not a move that inspires confidence in the robustness of their product – in fact, it smacks of desperation. And a huge middle finger pointed in the direction of the people who willingly give them funding for an inferior product.
It’s sad, and it’s no better than Scott Thompson of The Kids In The Hall in the above sketch declaring he wants the right to masturbate in public. Enough of this dicking us around, T-P.
Update, 9:59 PM: Seems that millionaire and wannabe Louisiana politician John Georges has finally bought The Advocate and has installed two former T-P editors as key staffers. Is it merely coincidental that NOLA Media Group announces TPStreet on the same day as this development is made public? All I know is that New Orleans’ newspaper wars are fast headed to 451°…